Quality Assured

Quality Assured

By choosing our products, you can be assured you are purchasing the highest quality ingredients. For us, quality means primarily organic, natural ingredients, minimally processed and not contaminated with pesticides, heavy metals or harmful microorganisms.

We deal with proven, experienced and appropriately regulated suppliers, experts in their relevant products. In order to ensure the best provenance we will typically source our superfoods from the area of the world where the plant has naturally grown and thrived, often for centuries.

Over our 12 years in the industry, we have built enduring relationships based on integrity and professionalism with a trusted network of suppliers. We have open lines of communication on all quality procedures in place in the growing and harvesting or our superfoods.

On arrival in the UK, we invest in a final quality control test. We send a sample of each and every batch to a trusted UKAS accredited laboratory where the product is screened for a range of microorganisms, heavy metals and over 400 pesticides. No batch is offered to the market until it is passed for positive release by the lab.

Our steps to ensuring the highest quality in our superfoods are based on our fundamental goal of offering the most nutrient rich foods to the market. However, our efforts in quality assurance have allowed us to meet and often exceed the rigorous standards in this now highly-regulated sector. 

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Setting the Standard

Our business has grown on the strength of our relationships, direct and trusting relationships with our growers, our customers and our food safety authorities.  We may operate in a niche market; however, we apply the highest food safety management principles and expertise to ensure what we promise is delivered. 

Supernutrients’ Growers

Supernutrients’ Growers

As pioneers in this sector we have built first-to-market, lasting relationships with our growers.

Our longevity and scale means we have secured the best plants in the best locations and can provide these reliably. Our growers must pass our rigorous approval process before being eligible to supply to us, it takes time, resource and effort but we are in this for the long haul, so we believe it is worth it.

Primary Authority

Primary Authority

We have a Primary Authority relationship with our local Trading Standards and Environmental Health Officers who mandate our product quality specification and nutritional claims guidance.

We also work closely with the Soil Association who govern our organic certification.

Positive Release

Positive Release

Each batch of superfoods that comes into the UK from across the world, has to be approved ‘fit for Supernturients’ via our Positive Release process.

Tested for heavy metals, microbiological loading and pesticides, we will not sell our foods without our independent laboratory’s positive response. It is the only way we can be 100% sure of the quality and purity of our foods.

Service

Service

Our business has been built on successfully collaborating with others, developing sustainable relationships.

We treat our customers’ businesses as our own and work in partnership to develop commercially sustainable plans, supporting selection, packing and delivery options to optimise the supply chain. We are a friendly bunch and our excellent service is a way we can demonstrate that we strive to be better people every day.